Whataburger Brings OG Menu Items Back for 75th Celebration

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Photo of the Monterey Melt on a cutting board with teal background.
Photo from Whataburger

Get Ready to Feast on Nostalgia as Whataburger Cracks Open the WhataVault and Serves Up Exclusive Deals, Fresh Collabs, New Flavors, and More to Honor its Fans for 75 Years of Love

Fan-favorites Monterey Melt and Chicken Fajita Taco return; new LTOs Mexican Hot Chocolate Shake and Coffee debut on January 7.

In 1950, Harmon Dobson flipped the first five-inch Whataburger in Corpus Christi, and the world’s been tastier ever since. Fast forward 75 years, and your orange-and-white burger fam is throwing a diamond anniversary bash. The mood? Pure nostalgia, featuring the comeback of legendary menu items for a very limited time. First up: the Monterey Melt.

Starting Tuesday, January 7, we’re kicking off our 75th Anniversary celebration with big main character energy. You begged for it on Reddit, slid into our DMs on Insta, and flooded the timeline with throwback pics of this melty icon. Well, we heard you—the Monterey Melt is back, baby.

Not to be outdone, the Chicken Fajita Taco is strutting back onto the stage to steal the spotlight. 100% chicken breast, grilled to perfection, snug in a soft flour tortilla, getting toasty with seared onions, poblano, and red peppers—basically a fiesta in every bite.

To celebrate both the past and the future, we’re also introducing a new cozy beverage flavor. Say hello to the Mexican Hot Chocolate Coffee (both iced and hot) and Mexican Hot Chocolate Shake, here to level up your beverage game with a taste that combines the best of chocolate and cinnamon, either in your coffee or in a sweet creamy indulgent shake. That’s TWO classics and TWO new items hitting our menu in January.

We’re just getting warmed up for this 75th celebration. Leading up to our big birthday on August 8, Whataburger will reach back into WhataVault to choose other legendary menu items — that customers have requested via social media, online petitions, emails, and snail mail – to add to the menu for a limited time.

Source: Whataburger
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